My Research Proposal

Research Proposal (RW class)

Xiaotian Zhao

"Leaders face the most difficulty not when they follow the trend that they had or try to keep situation as it is, but only when they try to change something or making transformation. This is called change management.

This paper will analyze why change management is the most difficult while indispensable for management, how to successfully accomplish changes with minimum conflicts by introducing several tactics, and finally bring you some example of leaders who successfully accomplish the change and make their company the first runner in the age of high competition. Changing management is difficult simply because you have to make people agree before you take action. Which means you have to persuade people into buying your plan. However, transformation or change is not the thing that people will be willing to take, this connects to the nature of human being to stay them as it is. In the most of cases, changes require great amount of work and also need to take responsibility when they failed. However even considering the difficulty we have to face when taking transformation, we still need to take changes. Customer demand are constantly changing; Not taking changes or taking risks will lose the good chance to success or even fail as company since they didn’t follow the trend. Konosuke Matsushita will be the good example of this. Then the question goes, how can we achieve successful changes. John Kotter says we need 12 steps to do so.His book”Leading changes”. However Carolyn Aiken and Scott Keller have the different view on this. They points out that changing or transformation is not always good to the company but will also make employee confused which lead to failure of management. These sources indicates that whether making changes is still debatable and need to be find out more in my research. "

Overall I love my topic change management, because that is the one, I think, which stays the core part of management and connects to all the things we learned in class. If you also have the same topic as mine, leave a comment and I would love to share information and cooperate.